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Bed Linen : A Brief Overview

The bed is one of the easiest places to make a style statement of colour, texture and personality - of any kind and at any budget' Polly Dickens

Home decoration is a very tedious job and if done nicely can give immense satisfaction to the owner. A small investment in bed linen can play a big role in adding glamour to one's household and should be chosen after careful consideration.

There are many factors which are considered while purchasing a bed linen like -

Which fabric is the best in terms of quality & thread count?

Which color best complements your room wall, furniture or curtains?

If the fabric is wrinkle free or not?

Bombay dyeing is the leader of the pack in manufacturing bed linens in India whereas in the international market Laura Ashley, Mulberry, Aura, DKNY, Hummingbird, Lilly Pulitzer and Belle Notte rule the roost.

Experts say that there are plenty of fabulous qualities and weaves available in the market most of which are woven from cotton as it is durable and easy to care for. Additionally, cotton is natural and a breathable fibre, which makes it a perfect fit as a bedsheet. All that one needs to care about is to iron it before they use it.

Another factor which many buyers consider before buying a bed linen is - thread count. Thread count refers to the number of strands woven into one square inch of fabric. Usually a higher number means a denser weave and a softer cloth, however, it's the quality of the fibre used that really makes the real difference.

Even though cotton is the most sought over fabric, there are many others fibres which can give it a run for its money like silk, flannel, polyester, satin etc. in addition to some eco-friendly options as well.

Industry insiders have so far predicted a robust growth for the industry. They have also highlighted a few upcoming (below mentioned) trends in the bed linen industry for the rest of this year.

Classic whites will continue to remain the most preferred choice of the buyers.The one that are currently available in the market are heavily textured and the buyer should choose the piece that will last longer without much care . Eco-friendly fabrics like 100% organic cotton et al, will be the new hot arrivals on the scene. As far as the colour and patterns are concerned bold patterns and mix florals would be in great demand.

Industry analysts say that overall the bed linen industry will continue to remain an attractive proposition, which means bed linen suppliers can expect better business in the next few quarters. Hopefully, Indian bed linen suppliers too would be able to make hay while the sun is shining.

About the Author

I am a B2B Industry analyst working for a B2B Portal

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